How to reach the top position on LinkedIn compared to competitors, through a well-structured content plan, and consistent and high-quality activity.

Building a content strategy for the business and senior executive’s LinkedIn pages

Developing a comprehensive content plan with measurable goals

Ongoing pages management



Providing support for the company's all-encompassing 360 activities, both externally and internally. Promoting meaningful communication with selected target audiences and delivering value through professional content that strengthens the brand story.

We Did

Developed a comprehensive content strategy for managing the LinkedIn pages, including competitor analysis, audience profiling, and defining key themes and messages. Created valuable content that provided a broad view of the company's activities. Strengthened the brand's values and visibility.


Through dedicated and continuous efforts, we positioned Migdal as a leader in their field through LinkedIn, consistently ranking first compared to competitors in post responsiveness for over six months. With organic activity alone, we achieved the following results:


increase in content volume on the page.


increase in organic exposure to posts.


increase in page visitors.
"Thanks to the professionalism of the Content Lab team, coupled with the care and seriousness they demonstrated from day one of our joint activities, the results did not take long to arrive. The difference was evident in their uncompromising approach and the seriousness they displayed, including their deep acquaintance with our company and its business environment. The availability and quick responsiveness of the Content Lab team undoubtedly contribute to transforming our page into a central and effective communication tool that reflects the extensive activities of Migdal both locally and globally. Thanks to their hard work and dedication, we achieved impressive results quickly. There is no doubt that they are a winning team, and I look forward to continuing our fruitful collaboration with them"
Dalit Vicselbaum
Head of corporate communication and IR at Migdal Group